Bryan Ray, Visual Effects Artist

June 28, 2009

CATAN: Seafarers advertisement

In Digital Typography, our final project was to create a two-page spread, a poster, an ad, and a web banner. This is my ad, peddling an expansion for the board game Settlers of Catan. I took the image of the game and the body copy from the back of the box, but I reproduced all the other elements myself. I was particularly proud of this piece; it looks just like something that Mayfair Games themselves would publish.

CATAN: Seafarers

Two Page Spread

A two-page spread for my Digital Typography class. The photos and body copy are credited in the image, though I don’t recall off the top of my head where they originally came from. The headline typeface is Belwe, a readable but idiosyncratic Celtic-style font.

Two Page Spread

Two page spread

June 24, 2009

Trying out a new format

As my content has increased in quantity and complexity, I decided that my old management approach was insufficient. Hopefully this bloggy format will allow more efficient (and timely) updates while allowing superior navigation of the content. To get things started, here’s a sample from my Digital Typography class.

Single column layout with images.

Single column layout with images.

As I recall, the objective was a simple layout with a headline and subhead. I chose a modern-looking sans serif font for the headline, accompanied by the very readable Times New Roman for the body copy. Some people say Times is overused and thus avoid it, but it is used so often because it is effective. It is readable at small sizes, and it is very familiar, making it ideal for large quantities of copy where the focus should be on the information, not on the design.

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